Frost & Sullivan analysis concludes that OmniActive Health Technologies’ proprietary product, Lutemax 2020, addresses industry challenges by offering eye, skin and brain health benefits from a single, convenient ingredient. The company also created strong visibility in the market through campaigns depicting the health benefits of all three macular carotenoids – luetin, RR-zeaxanthin and RS (meso)-zeaxanthin. Through consistent investments in research and development, this company broadens its scientific substantiation on eye-health ingredients and focuses on new studies that support bioavailability and visual function, and , more importantly, emphasize the benefits of supplementation with macular carotenoids from Lutemax 2020 to support eyes during prolonged exposure to digital screens.